How Our Operation Works
How Our Operations Work
People sometimes ask how the feeding and de-fleaing operations actually work.
It's a fair question. You support us, you receive photos every month - but what happens in between?
Here's a look behind the scenes.
Before We Go Out
Everything starts with preparation.
We get the food ready, sometimes bags of kibble, sometimes chicken and rice, depending on what's available and what the dogs in each area need. Everything is portioned and packed before anyone leaves.
Alongside the meals, we prepare de-fleaing tablets for dogs who need them. Street dogs suffer terribly from flea infestations, constant scratching, skin infections, and discomfort that never ends. A simple tablet brings relief within hours. We include these treatments in our regular runs, ensuring that when a dog gets fed, they also get a chance to heal and rest without the torment of fleas.
Our local volunteers know the routes. They know the spots where dogs wait. Some locations have been regular stops for months. The dogs there have learned that food comes. They expect it now.
Other spots are newer. Found when someone notices a group of dogs in a place that wasn't on the route before. The map keeps growing.
On the Ground
The feeding runs take us to places most people walk past without noticing.
Behind markets. Under bridges. Near abandoned buildings. Along quiet roads outside of town. Wherever dogs have gathered and learned to survive.
Some dogs recognize the routine. They hear the sound of the bags or the footsteps and start moving closer. These are the ones who've been fed before. They know what's coming.
Others are more cautious. New dogs. Dogs who haven't learned yet that this is safe. They hang back, watching, waiting to see what happens.
The Feeding
We put down bowls or pour food directly on the ground.
Then we step back.
This part is important. Some dogs eat immediately; they're hungry and they trust the situation. Others need space. They won't approach until we've moved further away.
We don't rush them. We don't try to touch them or get closer for a better photo. We let them eat at their own pace.
Sometimes a dog finishes and looks up, just for a second, before walking off. Sometimes they stay nearby, waiting to see if there's more. Sometimes they disappear before we even see where they went.
Every feeding is a little different.
The Photos
Once the dogs have eaten, we take photos.
Not for marketing. For you.
So you can see the moments your support made possible. Real dogs, real locations, real meals.
Some photos are clear. Some are blurry because a dog moved. Some have bad lighting because we're under a bridge or it's getting dark. We send them anyway, because they're real.
That's what the monthly updates are: proof that this is happening.
What We Track
Every feeding session gets documented. Number of dogs fed. Location. Date. Any new dogs we noticed. Any changes in behavior from the regular ones.
This helps us understand patterns. Which locations need more frequent visits. Which dogs are showing signs of illness or injury. Where new groups are forming.
It's not perfect tracking. We can't tag or identify every single dog. But we do our best to keep records so we can see if the work is making a difference over time.
The Volunteers
None of this happens without the volunteers on the ground.
In Houston, Brett and Susan coordinate the local routes. In Romania, we have Maria and David. In Mumbai, a small team that started with one person, Mohammad, has grown to three. In Mexico City and São Paulo, volunteers who reached out after hearing about what we were doing and wanted to start operations in their cities.
These aren't paid positions. These are people who care. Who show up consistently. Who text us photos at odd hours because they just finished a feeding run and wanted to share.
We vet everyone who wants to volunteer. We talk to them. We make sure they understand what this work requires. We start them small and see if they follow through.
The ones who stick around become part of the core team. The ones we trust to represent Project Paw Print in their cities.
How We Support Overseas Teams
For our international operations, we handle the logistics differently than our Houston team.
We buy dog food in bulk and ship it directly to our volunteers in Romania, India, Mexico, and Brazil. This serves two purposes:
First, it's more cost-effective. Buying in bulk and shipping internationally is often cheaper than having volunteers purchase locally, especially in areas where quality dog food is expensive or hard to find.
Second, it ensures consistency. Every dog across all our feeding operations gets the same quality of food. We know exactly what's going out. We know it's nutritionally adequate. We know it's safe.
Our overseas volunteers don't pay for anything out of pocket. The food arrives at their location. They store it. They distribute it. They send us photos. That's the system.
It takes more coordination on our end - tracking shipments, managing inventory across multiple countries, dealing with customs and delivery logistics. But it's worth it to maintain control over quality and to make sure our volunteers can focus on the actual feeding work rather than fundraising or purchasing supplies.
The Challenges
This work isn't easy.
Weather is unpredictable. Heat, rain, cold, the dogs are out there regardless, so we have to be too.
Some areas are difficult to access. Some require walking long distances or navigating areas that aren't particularly safe.
Dogs get sick. Dogs get injured. Dogs disappear and we don't always know if they were rescued, adopted, relocated, or worse.
We can't save every dog. We can't fix every problem. What we can do is make sure that the dogs in our feeding routes don't go hungry. That they have at least one reliable source of food. That someone is paying attention.
That's the promise we keep.
Where Your Money Goes
When you buy a bracelet or necklace from Project Paw Print:
A portion funds the purchase of dog food in bulk. We work with local suppliers in Houston and international suppliers for our overseas teams.
A portion covers flea and tick medication. This is critical for street dogs who otherwise have no access to basic care.
A portion covers shipping costs for getting food to our international volunteers.
A small portion covers logistics - transportation of food to feeding locations, storage, bowls and containers.
The rest covers the operational costs of running Project Paw Print - the website, packaging for your jewelry, shipping, and the small team that coordinates everything.
We're not a registered 501(c)(3). We're a business that funds charitable work. That's important to understand. Your purchase isn't a tax-deductible donation, it's a purchase that directly supports feeding operations.
Why We Do It This Way
There are lots of ways to help stray dogs. Rescue. Adoption. Spay and neuter programs. Shelter support.
All of those things matter. All of them make a difference.
What we chose to focus on was feeding. Because it's immediate. Because it's scalable. Because it doesn't require waiting for rescue capacity or adoption rates or funding cycles.
A hungry dog needs food today. We can provide that today.
It's not glamorous. It's not going to get us featured on the news. It's just consistent, unglamorous work that keeps dogs alive.
That's enough for us.
What Success Looks Like
We measure success in simple terms:
How many dogs ate this month?
Are we able to maintain consistency on our routes?
Are we expanding to new locations where dogs need help?
That's it. No complicated metrics. No overhead about adoption rates or rescue outcomes.
If dogs are eating regularly because of Project Paw Print we're succeeding.
Thank You for Making This Possible
Every feeding run happens because someone chose to support us.
Every photo we send is proof that your choice translated into real meals for real dogs.
This is the work. Simple. Consistent. Transparent. Effective.
Thank you for being part of it.
- Project Paw Print Team
Brett & Susan
Houston, Texas